Paid Social Media
Turn Scrolls into Sales. Reach the Right People, in the Right Place, at the Right Time.
WE MAKE BRANDS BRILLIANT. ,UNMISSABLE. ,REMEMBERED.
At Obliq, we don’t just run ads—we create conversations. Our paid social media advertising strategies cut through noise with precision targeting, stunning creative, and culturally fluent messaging across global platforms like Meta (Facebook & Instagram), TikTok, LinkedIn, Snapchat, Twitter/X, Pinterest, and more.
From Riyadh to Los Angeles, we craft data-driven campaigns that convert curiosity into clicks—and clicks into customers.
What Is Paid Social Advertising?
Paid Social Media Advertising is the strategic promotion of content through paid placements on social platforms. Unlike organic social strategies that rely on gradual reach, paid campaigns instantly put your brand in front of exactly the audience you want to reach—based on location, interests, language, behavior, and demographics.
Whether you’re launching a product, generating leads, or retargeting website visitors, paid social lets you scale smarter and faster.
WHY CHOOSE OBLIQ FOR PAID SOCIAL CAMPAIGNS?
At Obliq, we specialize in bilingual, culturally aware, conversion-focused paid social campaigns built to drive international brand growth. Our creative and targeting strategies are crafted to resonate with both English- and Arabic-speaking audiences—and tailored for the nuances of each platform.
KEY AD TYPES WE USE
Sponsored Posts & Stories
Boosted content for increased reach and engagement.
Video & Reel Ads
Short-form or long-form motion assets with high-impact storytelling.
Carousel Ads
Showcase products, testimonials, or stories with swipeable creative.
Lead Generation Ads
Pre-filled forms that gather user info without leaving the platform.
Dynamic Product Ads (DPAs)
Auto-populated product ads for e-commerce retargeting.
Shoppable Posts
Tap-to-buy Instagram and Facebook ads integrated with your store.
Retargeting Ads
Bring back site visitors and cart abandoners with custom messaging.
OUR PAID SOCIAL ADVERTISING SERVICES
Campaign Strategy & Planning
We define your goals, audience, and platforms, aligning ad spend with business objectives—from brand awareness to direct sales.
Creative Development
We create thumb-stopping content, including video ads, stories, carousels, reels, and native social formats optimized for feed performance.
Advanced Targeting & Audience Building
Using first-party data, CRM uploads, custom audiences, and lookalikes, we ensure your ads reach users who are most likely to engage and convert.
Multilingual & Multicultural Localization
We develop Arabic and English versions of your campaigns, ensuring tone, visuals, and calls-to-action feel native in every market.
A/B Testing & Optimization
We test creatives, headlines, formats, and calls-to-action continuously—refining toward higher ROI and lower cost per result.
Retargeting & Funnel Nurturing
We re-engage users who visited your site, engaged with a post, or abandoned cart—bringing them back into the buying cycle with personalized creative.
Performance Analytics & Reporting
Clear, concise reports with metrics like CTR, ROAS, CPC, CPA, and engagement rates. Weekly reviews. Monthly strategic insights.
TOP PLATFORMS WE ADVERTISE ON
Facebook & Instagram Ads
Lead generation, catalog sales, stories, reels, dynamic product ads, and lookalike targeting.
TikTok Ads
Trend-powered, short-form vertical video ads built to go viral and drive Gen Z engagement.
LinkedIn Ads
B2B lead generation, account-based marketing (ABM), thought leadership promotion, and executive targeting.
Pinterest Ads
Visual discovery ads ideal for lifestyle, fashion, beauty, interior design, and food brands.
Snapchat Ads
AR lenses, story ads, and Snap Pixel retargeting for younger audiences in the U.S. and MENA.
Twitter/X Ads
Real-time conversations, event-based targeting, and promoted trends for social impact campaigns.
BENEFITS OF PAID SOCIAL ADVERTISING
INDUSTRIES WE SERVE
Our Display Ad strategies are built for industries that demand high-impact visuals and global scalability:
Digital Marketing & Advertising
High-performance ads on Google, Meta, TikTok, LinkedIn, and more.
Content, engagement, and influencer collaborations.
Building authority and driving organic growth.
Personalized, automated campaigns for conversions.
Brand Strategy & Consulting
Actionable insights for better decision-making.
Crafting a compelling brand identity.
Helping brands grow globally with localization expertise.
Creative & Production
Stunning brand visuals that tell a story.
Engaging storytelling through motion.
From business cards to large-scale billboards.
Event Marketing & Activations
Event planning, booth design, and promotions.
Memorable activations that engage audiences.
Building long-term brand equity.
OUR TEAM & EXPERTISE
At Obliq, our strength lies in our over 23 years of international experience and a team of diverse marketing professionals who bring deep insights from various industries and regions. Our collective expertise allows us to understand the nuances of different markets, cultures, and consumer behaviors, enabling us to craft highly effective and locally relevant marketing strategies.
FIRST LAST
Cheif Executive Officer
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Cheif Operating Officer
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Creative Lead